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Leadership Study

How Extraordinary Leaders Double Profits

By Jack Zenger and Joe Folkman

Can extraordinary leaders double profits? Business success can be attributed to many causes. These range from the industry you are in, a dramatic new technology that you’ve discovered, an unusually well-designed product, a brilliant strategy, the timing of beginning your enterprise, and yes, plain old good luck. We acknowledge that all of these can ac- count for an organization’s success. There is one factor, however, that is consistent and predictable in its impact on the success of every business. That is the quality of leadership inside the organization. This paper addresses the evidence we have for the relationship between leadership and business out-comes and explores the likely reasons for that occurring. Finally, it describes what organizations can do to develop excellent leaders.  

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